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Telecom Briefing #10
Radio Frequency ID
Technologies & Markets
Objective | Schedule
September 21, 2004
9:00am - 4:30pm
Boston University School of Management , Boston, MA
Directions | Hotels
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Dr. Mark Gaynor
Event Chairperson
Assistant Professor
School of Management, IS Department
Boston University
Biograhy
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Telecom Briefing Objective
RFID (Radio Frequency Identification) systems have been around for sometime. However, it is only recently that the technology and markets have taken off, driven by the likes of Wal Mart and the Department of Defense to reduce supply chain costs. Despite the buzz and coverage in the public and trade press, major issues still remain such as privacy, standards, policies and regulations.
The RFID Briefing will help you gain a complete understanding of the technology and its applications. It will identify key market opportunities here in the US and overseas. Industry experts will address issues such as security, privacy, and deployment challenges.
Issues to be explored include:
- Introduction to RFID technology
- Introduction to RFID applications
- Market and Opportunities
- Security and Privacy
- Deployment case studies
- Market forecasts
| 8:00 - 9:00 |
Registration
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| 9:00 - 10:00 |
Overview of RFID Technology and Applications
Dr. Mark Gaynor | bio
Assistant Professor, School of Management, IS Department
Boston University |
| 10:00 - 10:30 |
Driving Towards an EPC Based Distributed Architecture
Stephen Miles, Project Leader - WAN Special Interest Group | bio
Auto - ID Labs (US), Massachusetts Institute of Technology |
| 10:30 - 11:00 |
Coffee Break |
| 11:00 - 11:30 |
DoD Combat Feeding's Experience with RFID Technology
Gerald Darsch , Director, DoD Combat Feeding | bio
US Army Natick Soldier Center |
| 11:30 - 12:00 |
RFID Myths and Challenges to Growth
Ed Gonsalves, Business Development Manager | bio
Philips Semiconductors |
| 12:00 - 1:00 |
Lunch Break |
| 1:00 - 1:30 |
RFID and Zebra Technologies' Solutions
Matt Ream, Senior Manager, Sr. Manager RFID Systems | bio
Zebra Technologies |
| 1:30 - 2:00 |
Strategic Implications of RFID
Greg Gilbert, Product Management - RFID | bio
Manhattan Associates |
| 2:00 - 2:30 |
The Current Market and Outlook for RFID
Marc Osofsky, VP Marketing & Product Management| bio
OATSystems |
| 2:30 - 3:00 |
Coffee Break |
| 3:00 - 3:30 |
Who Joins the Network? The Case of the RFID Business Ecosystem
Anne Quaadgras, Doctoral Student | bio
Information Systems, Boston University’s School of Management
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| 3:30 - 4:00 |
RFID Market Opportunities in China and Asia
Dr. Hui Pan, Chief Analyst and Director of Asia | bio
IGI Group |
4:00 - 4:30 |
Closing Questions |
TOP
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